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Showing posts from November, 2011

4 things to do first on social media

You have a website, now what?
It's still somewhat surprising, that businesses (both online & traditional) are still in the dark about social media and what to do first.
So below are 4 things to take care of first, on social media:
1. Get access: Is your I.T. department part of the silly bunch who still blocks YouTube, Facebook or Twitter? A study conducted by The University of Melbourne has found that, basically, you’re 9% more productive then someone who doesn’t surf the web (non-work related surfing).

Video sum up of the study (University of Melbourne): http://youtu.be/Ga-8__7tgkE if you prefer to read about it, click here.

2. Get a copy of your company’s social media guidelines:
A quick search on Google, for some of the bigger companies such as Telstra, Deloitte, etc have their internal social media guidelines available for download, and if you’re lucky enough to develop guidelines for your company, remind everybody they are called guidelines, not roadblocks.

3. Ask yourself thre…