Skip to main content

Alibaba Vs Amazon - The battle of the online retailers

Amazon Vs Alibaba (image from xcluesiv.com)
image credit: xcluesiv.com
Not since Rocky lined up against the Russian, has there been a bigger East vs West battle brewing, as the online retailers Alibaba and Amazon get ready to do battle. One thing’s for sure, it’s going to be exciting for consumers and investors alike.

Based on my recent dealings with Alibaba, they need a serious boost in their communication with clients, to be in the same league as the American giant. So far, the score for me, is 6 – 1 in favour of Amazon (it's a soccer/football reference, so 5 goals is a fair drubbing).

It will be interesting to see where Alibaba invests, as it moves into a stage of hyperactivity of acquisition.

Looking merely at the IPO or potential profits, you might be quick to side with the newcomer, but don't be fooled, to get ahead of Amazon, Alibaba will have to make some changes. Have you tried buying something from Alibaba...eek!

What I believe it will come down to for the two juggernauts:
1. Customer experience & satisfaction
2. Communication
3. Local investment (investment strategy)
4. Pricing strategy
5. Shipping (last, but certainly not least)


THE MORAL
WATCH THIS SPACE.
Source Article: CNBC.com

Comments

Popular posts from this blog

Technology. Freedom or Addiction?

While there is no shortage of claims of how there will be nothing a human will be able to do better than our AI counterparts in the future, the real question is, what is the actual overarching goal of technology today?

I'm not addicted
Whatever happened to technology enabling us to better live our lives, by keeping us better informed, connected and empowered? Instead, I feel we are heading down this path of acceptable addiction, where I download an app to help manage my apps. Where I use a SaaS (software as a service) that helps me use another piece of software as well as offer a service. Where I jump on Facebook to 'connect with loved ones' and find myself sucked into a number of rabbit warrens littered with cat videos, conspiracy theorists, memes, birds with arms and generally content design to keep me clicking, watching, consuming all while my details are pawned off to the next advertiser.

Ok, I'm addicted
Our addiction is so real but we can't quit, won't qui…

4 things to do first on social media

You have a website, now what?
It's still somewhat surprising, that businesses (both online & traditional) are still in the dark about social media and what to do first.
So below are 4 things to take care of first, on social media:
1. Get access: Is your I.T. department part of the silly bunch who still blocks YouTube, Facebook or Twitter? A study conducted by The University of Melbourne has found that, basically, you’re 9% more productive then someone who doesn’t surf the web (non-work related surfing).

Video sum up of the study (University of Melbourne): http://youtu.be/Ga-8__7tgkE if you prefer to read about it, click here.

2. Get a copy of your company’s social media guidelines:
A quick search on Google, for some of the bigger companies such as Telstra, Deloitte, etc have their internal social media guidelines available for download, and if you’re lucky enough to develop guidelines for your company, remind everybody they are called guidelines, not roadblocks.

3. Ask yourself thre…

5 Principles for Developing Innovation

It's no surprise that many companies are desperate to be seen as innovative, customer-centric or digital disruptor's within their industry. What is surprising (and disappointing) is that some think they can 'check the box' by simply creating an innovation team and updating their corporate presentation to include phrases like "innovative culture", "digital disruption", and "emerging markets", with very little actually changing. As you very well know, updating your CRM system, running a course on agile or replacing your marketing automation platform, doesn't put you ahead of the curb you're chasing. Most of the time, it's as deep seeded as a culture change and company ethos shift that that needs to take place.

Most forms of innovation, are simply taking an existing problem that your customers or even staff have and solving it. Sometimes, that means solving problems they never knew they had to begin with.
"Customers can't…